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Kim Kardashian Responds To Criticisms For Straightening North's Hair Again

Kim Kardashian has responded to critics who noticed in one of her uploads that North had straightened hair again. The KKW Beauty owner explained that the photo was taken in June, during the child's birthday.

National Lipstick Day Is Coming, And MAC Is Giving Away Free Lipsticks

This year's National Lipstick Day just got better with MAC's announcement of free lipsticks from the brand on July 29. The best thing about it is that there's no catch.

This 10-Year-Old Girl Wasn't Allowed To Use Press-On Nails, So She Used Clay Instead

Serafina Peña revealed on Twitter that her daughter took her creativity to another level when she used clay to design her nails. This was after the 10-year-old asked to get a press-on but was turned down.

Nordstrom Anniversary Sale 2018: Skincare Products You Can't Miss

The Nordstrom Anniversary sale is nearing and beauty junkies can expect a lot of great deals with skincare products. Some of the brands going on sale during the event are Mario Badescu, La Mer, Lancome, and Clinique.

Prime Day 2018: Amazon Has Some Beauty Products Exclusive To Members

Amazon Prime members have a lot of perks even before the Prime Day is here. Beauty junkies can score four beauty products that's offered for a limited time only.

Kylie Jenner's Summer Collection Revealed: Check Out What's In Store

Kylie Jenner teased her summer collection on social media that will be available starting July 13. The newest creations from Kylie Cosmetics come in colorful packaging and boxes.

SPF Moisturizers Aren't As Effective As Sunscreen, Study Says

This summer, it's important to know which products bring the best protection for the skin against the harmful rays. It was found out that sunscreen works better than SPF moisturizer.

Anastasia Beverly Hills Is Launching A New Norvina Eye Shadow Palette

Anastasia Beverly Hills is launching the Norvina eyeshadow palette that is named after the brand's founder's daughter, Claudia Norvina Soare. The palette has seven shades of matte finish and seven metallic hues.

Summer Hair Care: How To Protect Locks From Chlorine Damage

The hair should be given ample protection against chlorine from swimming pools. If not, the locks may become dry, brittle, or worse, it may turn green.

Electronic Skin Spatula For Blackhead Removal Is Going Viral, But Is It Effective?

Electronic skin spatula is a device that's going viral, as videos of people using the tool oddly became satisying. However, dermatologists weighed in if it really is effective.

Little Mix Will Release Their Own Makeup Line Called LMX

Little Mix has proven they got game in the music industry. Of late, the all-girl group announced that their makeup brand, LMX, will be coming out in September.

KKW Beauty, Kylie Cosmetics May Be Doing Another Collab: Here's What's Known So Far

Kylie Jenner recently shared a throwback photo of her and sister Kim Kardashian on the set of a photo shoot. The caption may have teased that there would be again a collaboration between Kylie Cosmetics and KKW Beauty.

Zac Efron's Dreadlocks Draw Mixed Reactions From The Internet

Zac Efron created a loud buzz of late because of his dreadlocks which he showed on his Instagram account. A lot of people gushed over the look, while some cited cultural appropriation.

Here Are The Hidden Risks Of Getting Gel Manicures

There's no wonder why people have been opting gel polish than the regular nail polish. But while the former delivers durability, it has some risks people may not even know about.

This Is The Small But Transformative Change In Gigi Hadid's Makeup

While Gigi Hadid has been on a lot of magazine covers, runways, and billboards, many might not have seen a little but transformative change she made with her look. She is recently choosing softer, more natural-looking eyebrows instead of the full, dark ones.