5 Tips to Master the 'Unrecognizable Makeup' Trend Taking Over TikTok in 2025Credit : Pixabay/Pexels

Reliving the on-fleek makeup in 2016, the so-called "Unrecognizable Makeup" is now dominating the beauty-tok (beauty side of TikTok). 

The look's goal is to transform beauty lovers seamlessly into a different person with snatched, or over-the-top application of cosmetics while not losing its subtle vibe. 

In the short-form video-sharing platform, a lot of beauty creators have shared their makeup tutorials to re-create and hop on the trend — which is helpful for beginners.  

@lottiestarrs

DID I DO BETTER THIS TIME

♬ LOCKJAW - kat

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Here Are 5 Tips to Rock the Unrecognizable Makeup:

On Fleek Brows

In a video tutorial shared by Natalie (@natviolette), she carved her brows as straight and dark as possible. 

Smooth, Flawless Base

Next, to blur her skin flaws and have a filter-like smooth face, she used the One/Size Beauty Secure the Blur primer, before applying the Fenty Beauty Foundation Stick.

"I feel like it blurs my skin so beautifully," she said. 

For a more snatched effect, Natalie went on with a Saei Sun Melt bronzer to her cheeks, extending it to her eyes to create a cat-like illusion.

Continue with contouring the chin & nose before using Huda Beauty concealer to complete the base.

@natviolette

Replying to @tarantulamack who is sheee!?! no like seriously.. #makeupchallenge Products Used: @ONE SIZE BEAUTY primer @Fenty Beauty foundation stick @Saie sun melt @Huda Beauty concealer @Laura Mercier setting powder @Charlotte Tilbury mascara @Rare Beauty lip liner

♬ original sound - Natalie

Baking

Another step that is important to this trend is baking, and for this look, the influencer utilized Laura Mercier's Setting Powder. Start by baking the side of the nose, and the underneath of the cheekbone contour,  before blending all the products well.

Smokey Eyes 

Rather than the nude pastels, this trend also brought back smokey eyes, extending a dark wing eyeliner and a thick layer of mascara.

Nude Lips 

To have a natural-looking pout, the creator finished the look by using a Rare Beauty lip liner.

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