Beauty world news


Little Mix Will Release Their Own Makeup Line Called LMX

ByJulia Manuel
Jul 07, 2018 09:58 PM EDT

All-girl group Little Mix is launching their makeup brand, the latest to join the roster of musicians and celebrities who took a dip in the cosmetics business.

The British group that brought hits such as "Power" and "Shout Out To My Ex" have taken playlists by storm, and now, the group, consisting of Jesy Nelson, Jade Thirlwall, Perrie Edwards, and Leigh-Anne Pinnock, is heading out to launching their makeup line called LMX by Little Mix. The group have won a lot of fans' hearts not just in the United Kingdom but in the United States as well.

That said, their influence became massive, to say the least, and it is only fitting that they get their own makeup line. Little Mix proudly announced recently that LMX will be available soon, so fans will still have a few months to save for the beauty products.

"[I]ntroducing LMX by Little Mix and our first ever limited edition cosmetics range. Coming September 2018 to @bootsuk," read the caption of the group's announcement video.

The clip showed the four girls behind the scene of what seemed like a photoshoot. Other videos showing beauty products with the LMX logo were juxtaposed with clips of the girls working it in front of the camera.

While little may be known about the specifics of the beauty products of Little Mix's newest project, it may be expected that these would be nothing but long-lasting. Moreover, these LMX products might be perfect for a humid day. Of course, just look at the group that looks flawless after their exhilarating performances.


While the products sound promising, there are things that may pose as a problem to those anticipating the LMX products. First, Little Mix announced that the line will be available in September, so fans still have a long time to endure.

Second, the caption says that the LMX products will be coming to Boots, which has no branches in the United States and are only in the United Kingdom. That means fans from other parts of the world may probably have a hard time in getting their hands on these products.

What's more, the keyword is "limited edition," which means time is ticking for those who are not from the United Kingdom. Die-hard fans of Little Mix from other countries are not pleased with this and took to the comment section to inform their idols that they too wanted to get the products.

"Please make it possible to sell it internationally, spec. here in the Philippines. Thank you," user @meryljadeviceral wrote.

A lot have echoed this sentiment, with some suggesting to make it available internationally for their fans everywhere. Supporters from the United Kingdom also urged the girl group to bring the LMX to other places as well.

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