It's a brand new year, ladies and gentlemen, and drugstore beauty brands are getting a jumpstart on launching their latest products. Whether you want something fresh for your skincare and makeup stash or just simply curious, here are new drugstore beauty products for January 2021 compiled by Allure and Refinery29.
Start the day off with this new glycolic cleansing gel from L'Oréal Paris. Glycolic acid is an alpha hydroxy acid that exfoliates to remove dead skin cells and reveal brighter skin. If you're new to acids, this is a good place to start.
Miss tanning at the beach? Mimic a sun-kissed complexion in the winter without risking the sun's harmful rays (or Covid-19) with this self-tanning product. Mix a few drops with your moisturizer until you achieve that beachy glow.
Aside from pedicures (which are rare nowadays), we tend to neglect caring for our feet. Slip on this foot mask formulated with macadamia, shea butter and vitamin E to smoothen those rough spots and callouses.
While environmentalists would discourage single-use wipes, these ones from simple are compostable. For those times when you're too exhausted to do your whole skincare routine before bed, use these Simple Skincare Instant Glow & Defend Wipes infused with vitamin B3 for clean and brighter skin.
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If you're a fan of Thayers' Witch Hazel Facial Toner, you'll be thrilled to know that they've developed a full skincare collection featuring a facial cleanser, serum and facial balm. The facial balm is great for winter skin care with its nourishing ingredients of aloe vera, rose water, rosehip oil, hyaluronic acid, and vitamin E.
Glossy reports that e.l.f. Cosmetics was the number two favorite brand of Gen Z last year and it's no wonder. e.l.f. Cosmetics is beloved for producing great products at bargain prices and the Camo CC Cream is no different. It features medium coverage and is formulated with niacinamide and collagen to keep skin soft. It also has a welcome addition of SPF30.
Lip stains are gaining traction now as they're easier to manage under a mask. They're easy, fuss-free, and weightless: just apply, let it dry and you're all set. This lip stain comes in 12 shades for that just-bitten look.
Transfer-proof makeup is in high demand these days thanks to the constant use of masks. L'Oréal Paris' full coverage powder foundation comes in 16 fair to deep shades and is waterproof, sweatproof and transfer-proof.
You can always trust Maybelline to produce drugstore gems like their latest mascara. The Maybelline Lash Sensational Sky High Mascara is already viral on Tiktok and it's flying off the shelves in record time. The mascara is available in waterproof and washable versions.
For anyone who likes soft and fluffy eyebrows, Maybelline New York TattooStudio 36HR Longwear Brow Pencil is a cream to powder formula that you'll have no trouble creating natural-looking strokes with. It also stays put for a very long time.
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