Stay As Cool As Ever With These Winter Hair Color Trends for 2020

At this point, we'll take anything to cheer us up - even a great new hair color. With a lot of people staying indoors, the mindset is, "If I mess this up, no one is going to see." Now is the time to experiment with bold hues that office policies may have discouraged or just plain scared you off. Blue hair? Why not?! Pink streaks? Yes, please.

While the basic colors are still getting a lot of love, working in the virtual world has allowed people more chances of self-expression without judgement. In addition, going outside with partially covered faces have others going for more playful hair color options.  Here are the hair colors trends for winter 2020:

Stay As Cool As Ever With These Winter Hair Color Trends for 2020
(Photo: Valerie Elash / Unsplash)
Stay in the pink of health!


Expect this color trend to last until winter or maybe even past it. For pastel pink to a vibrant hot pink or fuchsia, this color looks great at every stage of washing. Try Matrix Total Results Color Obsessed Shampoo for your hair maintenance.


Hairstylist Chassidy Mickale Woods says the most-requested hair color of late is blue. Blue complements most skin tones and is easy to blend with any client's natural hair color. She adds that blue symbolizes confidence and wisdom, something that consumers are working towards during this time of Covid-19. Don't forget that color-preserving shampoo. Cosmo recommends Love Beauty and Planet Murumuru Butter and Rose Blooming Color Shampoo. Hydrating, cheap and sulfate-free, color maintenance is easy-peasy.

Bombshell Gold and Exposed Roots

While you may think that going blonde is high-maintenance, this winter, roots are perfectly acceptable as seen on Emily Ratajowski and Dua Lipa. If you're not ready to commit to full head of blonde hair, just ask your stylist to weave golden tones throughout instead. Gold highlights are enough to brighten a gloomy winter. For color-treated or bleached blonde hair, a stylist favorite is Olaplex No. 4 Bond Maintenance Shampoo.

Also read: What Color Should I Dye My Hair?


It's not just blue and pink hair color that's getting a lot of love, purple is also at the top of the list. From lavender to amethyst, the color purple is a symbol mystery and creativity. Woods adds that "it evokes romance, fantasy, and also sophistication. I love this color." Vibrant purple streaks also look great with black or dark brown hair. To restore moisture after the bleaching process, use Living Proof Restore Shampoo.

Stay As Cool As Ever With These Winter Hair Color Trends for 2020
(Photo: Marcelo Chagas / Pexels)
Purple adds a touch of mystery.

Ink Brown

A few shades from true black, ink brown hair is best paired warm undertones and looks great on warm skin tones like Shay Mitchell's. To avoid brassy hair, shampoo with DpHue Cool Brunette Shampoo. It's spiked with blue pigments to neutralize red or orange tones.


Red is always in style. From strawberry blonde, copper to a true red, make the cold winter fiery with this fierce hue. Look through Jessica Chastain's hair history for inspiration. To keep red tresses from looking dull, bring back the vibrancy and shine with Fekkai Technician Color Care Shampoo.

Stay As Cool As Ever With These Winter Hair Color Trends for 2020
(Photo: Rodolfo Sanches Carvalho / Unsplash)
Keep warm in the winter with fiery red hair.


Looks like this trend is here to stay. For this winter, go for complimentary hues instead of contrasting colors. Caramel and bronze shades are hot right now.

Related article: How To Dye Your Hair: Top Tips To Avoid A Disaster!

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