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Sofia Coppola to Direct New Marc Jacobs Fragrance Campaign

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Sofia Coppola will lend her talents to a new Marc Jacobs fragrance ad. The "Bling Ring" director will partner up with the designer for an upcoming campaign, but for what product?

Women's Wear Daily reported that Sofia will direct Marc's next commercial for his Daisy fragrance. The flamboyant fashion icon confirmed the news of Coppola's behind-the-scenes role on his Facebook page. This will be another collaboration for the longtime friends, who first worked together when Sofia posed topless for Marc's namesake perfume more than 10 years ago.

Details on the project are a bit scarce, but Sofia has been Marc's favorite muse, so we can't wait to see what the talented duo come up with. 

We can only imagine just what this creative pair will dream up for the luxurious perfume. Described as "original, playful and flirtatious with a sweet innocence," Daisy is a sparking floral with strawberry and violet leaves as top notes. The fragrance has violet petals and a jasmine bouquet as mid-notes, and a musk and vanilla infusion base. Daisy also has white accords of birch and cedarwood for added intensity.

The scent is made for the free-spirited woman who is young at heart, like Sofia when she first posed for Marc all those years ago. 

Excited for Sofia and Marc's collaboration? Let us know in the comments section below!          

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