BeautyCon-the preeminent global summit for top digital fashion and beauty influencers, and their ever-growing number of fans-will make its debut in New York City this Saturday!
On May 24th from 10am-6pm, BeautyCon New York will be held in partnership with ELLE, at Pier 36, marking the kick-off of the 2014 event series, bringing fans and influencers together with events in Los Angeles, Houston and London later this year.
"We are excited to work with BeautyCon, a first-mover in the important blogger/vlogger space," said Kevin O'Malley, Senior Vice President, Publisher & Chief Revenue Officer of ELLE. "At ELLE, we are inspired by what's new and what's next, and that is what BeautyCon is all about."
BeautyCon is the place where hundreds of content creators-professional beauty gurus, editors, celebrities, bloggers and YouTube personalities-come together to network, discuss the future of online media, and interact with their fans. More than 3,000 of those fans will gather at this NYC event to participate in interactive presentations, attend panels, performances, create content, engage with a variety of top brands, shop, play games, and interact with some of the most popular fashion and beauty icons who are making their mark in the digital space.
Celebrity and digital influencers participating in BeautyCon New York, include Whitney Port, Kandee Johnson, Clothes Encounter, Evelina Barry, Shameless Maya, and many more. Check out the full list here.
This daylong experience is geared toward the tech savvy and socially connected group BeautyCon's creators have dubbed, "Generation Connected." Gen C, also known as the YouTube generation, is a group who cares deeply about creation, curation, connection and community. A powerful new force in the consumer culture, Gen C-80% of which is comprised of Millennials-is inherently social (especially where shopping is concerned), internet obsessed, consumes video on the go, and moves markets by spending an average of $500 billion in the US each year.
"BeautyCon is empowering the digital fashion and beauty community," says Moj Mahdara, CEO of BeautyCon. "We knew this audience had been neglected and that nobody had created anything like this before, where digital influencers, brands and fans could congregate and exchange ideas. Generation C understands the value of their opinion and the power of their voice. They understand content, media, communication and the power of creation. They are superior communicators."
Planning on attending the event? Tickets canbe purchase at www.beautycon.com
See you there!
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