While his sisters Kim, Kourtney and Khloe Kardashian do everything they can to benefit off of their E! hit series "Keeping Up with the Kardashians" their little brother Rob Kardashian recently admitted that he doesn't care about the show.

In an interview with the Wall Street Journal Rob Kardashian told the publication that he's interested in "Keeping Up with the Kardashians."

Instead he rather focus on his new luxury sock line, Arthur George, than appear on the reality show that put his family on the map.

According to Us Weekly, the 26-year-old told the WSJ's Lee, "Literally, my job is I make socks. That's all I do."

He added, "I don't necessarily care about the show. I would rather film this -- me doing what I do -- than being around my family."

However, it doesn't mean he has an issue being around his family. He explained, "But thank God, I have that opportunity to be with my family and work with my family."

He added, "Not everybody even gets to live with their own family because they have to go to L.A. or New York or wherever to work and find a job and leave their family back home. But everyday I get to work with my family -- if I want to. And I'm all about family, that's how I was raised.

"We've all got each other's backs. And thank God, I have the opportunity to do what I love, which is my family and work on a business and try and make it the best that it can be."

Hwakins pointed out to Rob Kardashian that his sisters also work in the fashion industry and still appear on the reality show.

Kardashian told him he likes to do things solo. He said, "I don't know what their goals are at the end of the day. Obviously, they love fashion and they've always been involved in that world.

He went on to say, "I love fashion too. I've been surrounded by women my whole life, so obviously I love fashion . . . But I'd like to do my own thing and focus on what I love. If people accept it, they accept it. If they don't, they don't."

The youngest Kardashian, who graduated from USC's Marshall School of Business in 2009, said he works on his sock line every day. "The design process never stops," Kardashian added, "That's the best part."

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