HOT GOSSIP

Beyonce, Scarlett Johansson, Jessica Alba Dress Down In Level 99 Denim: Label To Love

Jeans aren't just an American favorite, they're a Hollywood must-have. And when A-listers like Beyonce, Jessica Alba and Sarah Jessica Parker want to go casual in jeans, they all have a label to love.

Level 99 was launched in 2004 and named after its meaning in Chinese folklore, as nirvana, the closest state to heaven on earth. For almost a decade, the denim brand has been famous for its perfect fit, unique washes and modern details.

On Sept 12, Queen B. posted a photo of herself in her favorite Level 99s, the Janice Ultra Skinny in "Navy Duches"  ($150) on her Tumblr.

Read the full article on our Partner site Fashion & Style

See Now: 100 Most Beautiful Women In The World

Get the Most Popular Beauty World News Stories in a Weekly Newsletter

PHOTO GALLERIES

BEAUTY IDEAS

HOW TO

STAY CONNECTED
GET NEWSLETTER

LATEST NEWS

  • Today
Real Time Analytics