Milla Jovovich opens the doors to highly-anticipated "The Talent Store" at Fidenza Village near Milan, Italy for a second year, with one of the leading fashion magazines, Vogue Italia.
On Monday, the supermodel-actress-style icon charmeleon hosted the launch event for the "innovative" concept boutique, joined by Vogue's Editor-in-Chief, Franca Sozzani and Value Retail's Chief Executive, Desiree Boiller, according to a press release.
The brunette movie star is very pleased to be a part of the venture. "It's a wonderful initiative which will give a huge boost to the designers," she said. "I am a big fan of both young talent and shopping so I am personally looking forward to combining the two."
The store offers limited-edition pieces from 18 of Italy's most touted emerging designers selected by "Vogue Talents" program. Being in Fidenza Village, one of nine of the chic outlet shopping villages by Value Retail in Europe, puts the store in a fashionable, consumer-heavy area, which contains more than 100 "Italian and international luxury fashion brands shops."
This pop-up boutique allows a lot of trend-loving, promising international designers including Azzurra and Francesca Evangelista to showcase their talents and sell their collection pieces.
It will not only feature exclusive and limited edition designs from talented souls, but be a popular hangout space with chic lounge-style patio and health bar.
Hurry now because the store is only open for three months until the end of August!
For more on the brand, click HERE. For some of the boutique launch photos, click HERE.
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