Victoria Beckham, Fashion Designer, announce the launch of her e-commerce website "Victoriabeckham.com."
The designer's site offers instant shopping experience with a click of a mouse. Shoppers can instantly purchase designer eyewear, denim, accessories and Victoria, Victoria Beckham line. The site will include social media and behind-the-scenes interactive videos for the ultimate shopping experience. The new portal will have 'unprecedented access to the designer's ideas an creative process.'
The 38 year-old stated "My new website has been in the making for a very long time," adding "the concept, tone and look of it were true to me and my aesthetic and that the shopping experience was the very best that it could be for my customer." She took to twitter posting "See the brand through my eyes with this preview of the new victoriabeckham.com , e-comm & new site in early spring."
According to WWD Victoria Beckham chief executive officer Zach Duane said "For us, this is the first step towards creativn gour own store environment,' adding 'we are bringing our take on what we believe is ultimately all about customer experience.'
The new VictoriaBeckham e-commerce site is currently adding subscribers with updates and exclusive news for the Spring 2013 launch.