Watches were just a way of keeping track of time earlier, but now they have become a popular accessory and fashion statement. The sheer variety of designs and styles in the market can confuse even the most discerning of fashionistas.

Bella Fashion is here to keep holiday shoppers right on schedule with its new arrivals of fashion watches. The brand has introduced six new styles, keeping in mind the rush of holiday season.

All new watches by the brand are unique and classy pieces that feature designer style at affordable prices.

There is an oval design embellished with rhinestones along its elegant curving lines and has a hinge bracelet band. The watch has a Japanese quartz movement and combines style and practicality.

For customers who prefer geometric and angular shapes in watches, Bella Fashion has come up with rectangular watches featuring bright rhinestones embellished on the dial which gives it a glamorous look.

And customers who prefer round-shaped ones will not be disappointed either. These circular watches also have rhinestones which surround an inner black ring and a black watch face with artistic white numerals. It has a sophisticated hinge bracelet band that allows for ease of wear and removal.

The brand also carries a range of colorful watches that can be paired with all kinds of outfits and add a pop of color even on dull days. There is a hot pink, square shaped face with circular rhinestones that will capture light and draw attention to the vibrant color. Not just the dial, even the watchband features a unique and artistic carved design.

Another new design by the brand is a silver watch with a white watch face and silver numerals. It is again round-framed by a ring of rhinestones. What catches the eye in this watch are the three parallel metal bars that curve around the wrist gracefully in a hinge bracelet band which makes it look extremely eclectic.

The new watches cater to stylish, fun and flamboyant tastes as well as sober and elegant ones. The designs are creative and trendy and the pieces are priced very affordably. The silver round watch with metal bars is especially elegant and can be used to accessorize casual as well as formal wear.