Music superstar and “X-Factor” judge Tulisa is all set to launch her debut fashion line, which will be available exclusively at BANK Fashion.
Tulisa’s sense of style has stolen hearts since her stint at the “X-Factor” and this inspired her to try hands at designing. ‘TFB by Tulisa’ features edgy designs, and colorful prints. It also carries subtle hints of the star’s personal style and is elegant, fun and gleaming. The fabrics used are luxe and the collection is a result of months of effort put in by the star and Gemma Sheppard, her personal stylist.
Tulisa has also been a part of the band N-Dubz and has acted in a few movies like ‘Demons Never Die’ and ‘Big Fat Gypsy Gangster’. She was roped in as a judge in the eighth series of “X-Factor” in 2011.
“In the past I wasn't that interested in fashion, but being on 'The X-Factor' has made me become much more aware of own my personal style,” said Tulisa. “To me, fashion is about having fun and experimenting and wearing what makes you feel good. Girls often ask me where I get my clothes so I thought I'd create my own collection, something that's fun, feminine, full of attitude and that reflects my personality,” Tulisa added.
BANK is a unisex retailer that features fashion forward items from various brands. First started in Stockport in 1994, it has expanded to over 80 unisex stores across the UK and the online site ships worldwide.
It carries a range of products like coats and jackets, dresses, tops, jeans and trousers, t-shirts, shorts, footwear and accessories. The retailer allows a 10 percent discounts to students all around the year.
An advertising campaign featuring Tulisa will be seen on OOH and on billboards soon and the collection will be available at BANK fashion stores and online at bankfashion.co.uk from mid-October.
