‘Super Bass’ hit maker Nicki Minaj in association with the global beauty products company Elizabeth Arden has announced the launch of her debut fragrance ‘Pink Friday’. The fragrance will be available in departmental stores nationwide this month.
Discovered on MySpace, Minaj is one of the most popular artists in the music industry. Named after her album ‘Pink Friday’ that came out in 2010, the design of the fragrance bottle is a golden bust statue with pink hair. The deluxe size bottle features an original NICKI MINAJ nameplate necklace.
The bottle design is sure to catch the attention of buyers as it can be recognized as Minaj’s trademark style. Known for her colorful and outlandish costumes the design of the bottle doesn’t really come as a surprise.
“We are very pleased to partner with Nikki Minaj as she introduces her debut fragrance, Pink Friday. We believe this fragrance beautifully reflects her innovative and creative spirit, and we look forward to a long and rewarding partnership with her”, says Kathy Widmer, Executive Vice President and Chief Marketing Officer of Elizabeth Arden.
The fragrance that is her signature scent has the top notes of fruits, heart notes of lotus flower and starry jasmine petals and base notes of vanilla and carmelized pear.
“Pink Friday is a celebration of my life at this moment; it is a reflection of me as a creator, and an expression of me as a woman. I know my Barbz will connect with and appreciate each aspect – from the name, to the outrageous bottle design, to the vibrant colors that create their own song. Pink Friday shows off my personality and style; it's exciting to express my voice through another dimension”, says Minaj.
“I was involved in every aspect of the decision-making process – it seems easy because I always get this feeling inside: I know if something is right or wrong. Each detail needs to 'wow' me or it is not an option; that's my way of composing perfection.”
Minaj has been the face of various brands like Pepsi, Adiddas and MAC cosmetics and is rumored to start her line of clothing in 2013.
Another star who has an equally unique fragrance bottle is Katy Perry. After the success of ‘Purr’ she came up with ‘Meow’ the bottle of which is in the shape of kitty cat.’Meow’ was released in December 2011.
