Samuels Jewelers and Samuels Diamonds have become the distributors of a fine jewelry line by singer/actress Jessica Simpson according to a press release. The line offers a range of products like rings, bracelets, necklaces and earrings. This line of jewelry is designed on sterling silver and 10k gold, and studded with diamonds.
The designs are called “I am free” signified by butterflies, “I am irresistible” signified by hearts and “I am devoted” signified by crosses. The collections’ designs are expected to appeal to the young audience.
In the press release, Simpson said, “Jewelry is such a personal expression of style and taste. This collection has allowed me to create pieces that truly reflect who I am, and that can become a keepsake of a lifetime.” She said that the designs were “airy, artistic and so easy to wear.”
Simpson started “Jessica Simpson Collections” (JSC) in the year 2005 with Nine West and co-founder Vince Camuto as a shoe collaboration. She later expanded it to design not only footwear, but even handbags, fragrances, and accessories like sunglasses, jewelry and hats.
One of the most popular products by Jessica Simpson is the hair extensions she designed along with her celeb hairstylist, Ken Paves. Simpson also has a range of cosmetics called the Dessert which was launched in April 2004. The collection had a line of perfumes, lip gloss and other beauty products.
Simpson is a judge on the show Fashion Star along with Elle Macpherson, Nicole Richie and John Varvatos and also designs a collection for children called Jessica Simpson Girls.
