Jon Bon Jovi will be the Avons face for "Unplugged fragrances.

The Avon's his and hers 'Unplugged' fragrance is inspired by 'passion, soulfulness and intensity," according to the cosmetics company.

"Avon, and the Avon Foundation for Women, have given support and a voice to those in need for decades," said Bon Jovi in a statement.

Rockstar, songwriter and actror Jon Bon Jovi have been active in charitable works from Special Olympics, American Red Cross, and The Jon Bon Jovi Soul Foundation, will now add Avon to the list. The new partnership was inspired by both the artist and Avon's involvement in charitable works.

"The Unplugged scent evoke an emotional connection - something Jon inspires in audiences around the world," said Lily DeStefano, V.P of Avon North America Beauty.

The 'Unplugged' fragrance for women will have floral, oriental scent, men's fragrance will include floral musk. Both fragrances will be released in October and November of 2012.