Omaha Fashion Week organizers have selected 37 designers to show their collections during this summer's six-day fashion show.


More than 60 designers applied for spots in the show, which will be held at KANEKO, 1111 Jones St., Aug. 20 through 25, said Omaha Fashion Week Producer Brook Hudson. That's down from the spring show, which drew about 90 applicants.

There's a reason for that, Hudson said: "The difference is our standards."

The application for the summer shows required designers to submit detailed descriptions of their concepts and target market, she said. This led to a smaller but much more competitive pool of applicants.

Both Hausmann and Carr are using Omaha Fashion Week to launch national brands, Hudson said. And this summer's event attracted designers from Lincoln and Omaha, as well as Kansas City, Los Angeles and South Africa.

That shows Omaha Fashion Week is gaining a foothold beyond Omaha, and even beyond the Midwest, she said.

"I think Omaha is ready to be recognized as a fashion-forward city," she said.

Tickets for Omaha Fashion Week will go on sale June 1, and range from $30 to $120 per seat. To purchase, find a link at omaha.com.

Schedule of events, Omaha Fashion Week, Aug. 20-25:

Children's Wear: Monday night, 8/20

Aubrey Sookram for Markoos Modern Design

Hollie Hanash for Ruffled Runway

Jea Theis for Jake & Lucy

Rebecca Robbins for Fit for a Princess

Susan Ludlow

Yolanda Diaz for Little Miss Fashion

Avant Garde: Tuesday night, 8/21

Angela Balderston for Get Plastered

Audio Helkuik

Dan Richters

Ellene McClay for FORTRESS

Joi Katskee for Joi Joison

Mai Do

Terri Jen Buckner for Nuevintage Apparel & Accessories

Tiffany Headley for Donna Faye

Bridal & Swimwear: Wednesday, Aug. 22

Chad Carr for Leggoons

Erin Thomas for Toxic Sadie

Jessica Hansen for Jessica Alyse

Kendra Morgan

Michaela Cawley for Kkini

Sabrina Jones

Evening Wear: Thursday, Aug. 23

Bertiher De La Cruz

Buf Reynolds

Fella Vaughn for Fella

Juantiesha Christian for SuShe by J. Tracy

Kate Walz for Just Because

Lameesha Stuckey for Stylishly Chic

Leah Casper for Casper Couture

Maximillian Suiter for Max Millian

Williams Torres for WILL STYLE

Day Wear: Friday night, Aug. 24

Audra McAvaddy for Coriander

Daniel Munoz

Eliana Smith

Kaitlyn Fitzgerald for KAIT Blu

Masey Rost

JLynn Hausmann for JHaus

Shamina Wiek for Pastel GROOVE House

Finale, Saturday, Aug. 25