It looks like Beyonce and Jay-Z are going to embark on a special journey together as the "Holy Grail" artist announced that the famous power couple will be working on a new joint project. The artists have pledged to take on a plant-based vegan diet for the next three weeks.
According to Us Weekly, Blue Ivy Carter's dad took to his website Life + Times to reveal the news.
The rapper wrote, "Psychologists have said it takes 21 days to make or break a habit. On the 22nd day, you've found the way.
"On December 3rd, one day before my 44th birthday I will embark on a 22 Days challenge to go completely vegan, or as I prefer to call it, plant-based!!
"This all began a few months back when a good friend and vegan challenged me to embrace a "plant-based breakfast" every day. It was surprisingly easier on me than I thought... Why now?"
He added, "There's something spiritual to me about it being my 44th birthday and the serendipity behind the number of days in this challenge; 22 (2+2=4) coupled with the fact that the challenge ends on Christmas day...It just feels right!
"So you can call it a spiritual and physical cleanse. I will post my progress... Any professional vegans out there that have any great food spots please help out!
"Please ha. I don't know what happens after Christmas. A semi-vegan, a full plant-based diet? Or just a spiritual and physical challenge? "
Coming to the end of his explanation to fans he wrote, "We'll see... Best of luck and health!"
Jay-Z added, "P.S. B is also joining me."
The "Grown Woman" posted vegan meals on her Instagram account supporting her husband:
Are you a vegan or have you ever tried a vegan diet? Would you take a challenge like this so close to the holiday season or would you save it for your New Year's resolution? Let us know your thoughts in the comment section below.