Dolma jewelry has launched an interactive site, as announced in a press release. Through this site, it introduces shoppers to the personified image of its brand, dolmaniac.
Shannon Logsdon, co-owner of Dolma jewelry said, "Our company relies on the personalities of our people just as much as the design of our product...dolmaniac is our brand, personified. She will be as relatable as we are."
The dolmaniac blog gives ideas to its customers on things to pair with their dolma jewelry pieces. Customers can fill out their details in a style profile and subscribe to a monthly shipment of a product specifically selected for them by dolmaniac.
The style profile membership is priced at $29.99. Customers are also eligible for a 10 percent discount on all dolma products.
"The purpose of the Style Profile program is to engage our clients on a more personal level while providing a convenient way to shop; all the while building their trust in our brand," said Ashley Logsdon, founder of dolma jewelry.
Pearls used for designing their jewelry pieces are hand-picked by the sisters in China. Classy and stylish, these can be worn during the day as well as for a night-out.
Their products include bracelets, necklaces, earrings, charms and broaches. They are available in different varieties for casual and bridal wear.
dolmaniac can also be followed on Twitter.
