Beauty junkies, innovation and beauty are again hooking up. Yup, Giorgio Armani has a new Rogue Ecstasy lipstick line that has a ton of fabulous skincare benefits.

We're talking a trio of benefits, the Triple C's: color, comfort and care. Armani's lipstick shades harbor these diverse properties thanks to Kaleidoscopic Pearls. How do they work, you ask?

The Rogue Ecstasy Collection is all about a silky smooth, soft feel. The pearls help to diffuse and retract light, providing a multidimensional appearance on the lips for depth and volume. The formula also includes a regenerative serum 3R used in the lipsticks for a boost in moisturization, allowing cells within the lips to regenerate and stay supple.

Every beauty gal knows that a great lipstick not only looks amazing, but also takes care of her lips. Armani's latest are all about ultra-hydration. By lowering oil and wax content, including more moisturizing pastes and adding in linseed oil, Vitamin C and Pro-Xylane, Giorgio's got something that really protects your pout and still delivers high-pigment pizzazz.

Armani is bringing back sexy but with a tech-savvy twist. The lipsticks arrive in September, but don't zip your lips about these products. If you feel like getting lippy with this new line or not, tell us in the comments section below!