The iconic beauty of Marilyn Monroe will now grace new Sexy Hair ads. Talk about a true throwback!

We love that the hair care brand is honoring the iconic Marilyn in their "Styles Change, Sexy is Forever" marketing campaign. The company's VP of Marketing and Education, Jennifer Weiderman, knows Monroe was the true definition of femme fatale. "Not only is Marilyn the sexiest woman of all time, she is known for her self-expression and style," she said.

Sassiness like Ms. Monroe's is always in style. Those timeless tresses, playful pout and gorg glam looks are stuck in beauty junkies minds everywhere. 

Come October, Marilyn will be all over Sexy Hair's social sites, ads and products like the Big Sexy Hair Spray & Play, which has a truly great formula with conditioning agents for volume, life and shine.

Marilyn's image, in all her sex symbol glory, will also appear on the brands' new Style Sexy Hair Spray Clay product. There isn't much info on this formula yet, but we hear it is one-of-a-kind.

Thumbs up to Sexy Hair for paying homage to Marilyn, and saluting her sexiness! Her blonde bombshell beauty will be forever fabulous.

If you think Marilyn is working her magic once again, let us know in the comments section below!