"Who needs one ad when you can have two...at the same time?"
That's what Kendall Jenner asked on Instagram last week, posting photos of her Estee Lauder ad and her new campaign for Estee Lauder's new fragrance, Modern Muse Le Rouge.
The campaign shows the 19-year-old supermodel in a red suit, the suit jacket open to show a hint of cleavage.
Estee Lauder also released a chic behind-the-scenes video of the campaign.
"It was not just about capturing the scent of red, it was about capturing a state of mind, a vibrant, dramatic attitude," Karyn Khoury of The Estée Lauder Companies said in a statement, writes People.
"This woman inspires others through her unwavering confidence, glamour and sophistication. She lives her life to be noticed - and every ingredient in this scent was carefully selected to reflect that."
Kendall brought her new campaign to mind at the Fragrance Foundation Awards on Wednesday evening, wearing a bright red Halston Heritage dress with a thigh-high slit. Looks like red is becoming her signature color!
This article was originally published on Fashion & Style.
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